Author: Debb Balogun

This author has written 9 articles

All Posts By

Melvina Okechukwu

All Posts By

Melvina Okechukwu
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Avoiding Product Pitfalls: Common Mistakes in African Fintech and How to Prevent Them

Studying real world cases, uncover why some brilliant fintechs fail in Africa, and how to ensure yours doesn’t

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Mapping Human Stories: A Simple Way to Capture Human Experiences in Research

Preserving the richness of human experiences through holistic story mapping in research

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Some of the Most Loved Tools Behind Our Design and Research Processes

Our go-to tools for smart, purposeful design and research.

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Designing for Impact: Our Vision for a Better Africa and Nigeria in 2025

Driven by curiosity and a passion for innovation, we continually question and explore ways to improve how things work.

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Quirky Facts About the Team

Have you ever wondered what motivates a top-performing group? Meet our team at DODO!

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Staying Ahead: Why Every Researcher and Designer Must Keep Up with Evolving Tools and Trends in UX Design

How staying curious keeps your work relevant, resonant, and ready for what’s next.

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Before Field vs. After Field: A Comparative Reflection on User Research Fieldwork

Exploring the Phases of User Research Fieldwork: From Preparation to Insight